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Experience, integrity and guaranteed delivery ...

Fairway Consulting delivers the blueprint for your success in the Asia-Pacific marketplace. The comprehensive range of services we offer our clients include:



  • Market segment analysis - define, understand and size the market for realistic business planning

  • Design,implementation and management of customer engagement programs/initiatives.

  • Linking customer experience outcomes to improved customer satisfaction/retention and sales productivity

  • Strategic business plans - model alternative approaches, profitability and exit options

  • Channel distribution modeling - investigate and implement e-commerce, direct and dealer distribution models aligned to sales cycle and product complexity for optimum customer satisfaction and profit outcomes.

  • Technology selection and integration - pipeline and salesforce management tools for sales cycle control

  • Sales coaching and mentoring - external set of eyes to assist sales operational management and drive results

  • Sales leadership - provide strategic guidance and inspiration

  • Sales training programs - SPIN™ methodology from Huthwaite tailored to specific products, industries and even your company

  • Distribution channel search, qualification and appointment - find the right distributor or use Fairway Consulting direct distribution capability to successfully launch your product or service.

  • Distribution channel management - develop and grow the distributor in line with the supplier's goals

  • Distribution reverse logistics - service optimisation and outsourcing to ensure a satisfied customer base